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Grow more human.
Flock
The human way to learn and grow.
We help thoughtful marketers overcome their biggest challenges with intimate, peer-to-peer workshops. We call them Flocks.
Marketers love our workshops.
Join our agency network.
Partnering with Flock was the catalyst for bringing our community to life. Duarte G. DOJO AI
We work with a small group of trusted agencies and Martechto help us deliver our events.
Hey there, I'm Gabe!
I’ve been hosting marketing workshops for about five years now, but it still surprises me to write this.When I started, I was shy and unsure I even belonged in the room, let alone at the front of it. But over time, I’ve learned that the trick with events, as in life, is to just be yourself.Those events have not only shaped my career, they’ve changed me. Hosting events has built my confidence, sharpened my listening skills, and shown me that we learn best in discussion, not online.That’s what keeps me doing it, curating spaces where the right marketers meet, the right ideas surface, and the right partnerships take shape.
Join the early invite list.
Lots of useful convos and suggestions - Kushal Babla, Monzo Bank
Join and be the first to hear about limited early bird tickets for our events.
Our workshops are for marketers only, if you're an agency you can find out about our partnerships model here.
Our Sell-Out Guarantee: We stake our success on getting the right guests in the room, not just planning a nice event. If we don’t sell out your event with the right people, you don’t pay the full fee. Simple.
flock
[flok] noun.
A number of marketers of one kind, gathering, sharing, & learning together.
9-11am, Thursday 26th Feburary 2026
Private Room at Alfi Spitalfields20+ Senior Marketers
Previous guests from Monzo, Gousto, CleanCo, SumUp, & more.Round Table
We take it in turns to discuss our marketing challenges and get feedback from the flock.Super Tasty Breakfast
Tea, coffee and pastries.
The five worries that stop agencies running events. Solved.
Events are hard work and even harder to pull off. But not when you partner with Flock.
Nobody shows up ->
We curate, invite, and follow up until the room is full.
Wrong people show up ->
We hand-pick prospects based on fit, not volume.
Venue headaches ->
We recommend trusted venues that match your vibe and guest list
ROI feels fuzzy ->
We track follow-ups so you see pipeline, not just photos.
Too much work ->
You focus on conversations. We handle the rest.
The human way to open doors and close deals.
Win the work your agency deserves with strategic activations.
It’s hard to grow when getting in the room is half the battle.
Most agency marketing feels like shouting into the void and hoping something sticks.
We build activations that quietly open big doors, before, during and after the event.
Finally, a natural way to start conversations that actually lead somewhere.
How a three month activation landed Flying object nine client meetings.
In just a few months, we’ve hosted two sellout events with senior marketers from brands like SumUp, Gusto and Yoto, and we’ve already had follow-up enquiries for further conversations. Best of all, it’s been basically hassle-free. Flock do the heavy lifting, while we get to focus on having great conversations.
Tim & Tom, Founders at Flying Object
Birds of a feather flock together.
Our activations builds real pipeline before, during, and long after the room through the content it creates, the inbound it generates, and relationships that keep compounding.
1. Hype
Leverage your existing network to build early buzz around a strategically positioned activation & event brand people actually want to attend.
2. Host
Bring the right people together face-to-face, where conversations go deeper and cameras come out. Every moment in the room is content, social proof, and pipeline in the making.
3. Help
Turn the night into a lasting ecosystem. Sharing content, seeding community, and following up in a way that keeps relationships warm until they're ready to convert.
Never done an activation before?
Such a good event, I loved it. 100% would go again! - Ellie H. AgencyLand
Never done an activation before? Come see how it's done.
The agency event about events for agency founders who want to grow through real relationships, without adding to the noise.
Agency events that fill your inbox and your pipeline.
Most partners see their activations pay for themselves from a single client win, while the hidden returns, (stronger relationships, advocacy, and personal brand) keep compounding.
Flock Sprint
Before you invest time and budget in running an activation, make sure it's the right one.In a focused, two-week sprint we'll design the core ingredients of an activation that fits your goals and leave you with a clear, confident plan to bring it to life.
What's included:
An activation concept and positioning
Format and flow recommendations
Guest and partner criteria
Event messaging that actually gets people to show up
An invite strategy built around your ICP
A 30-day next steps plan
£3000 (one off)
Flock Partnership
We run your activation programme month to month, guest curation, outreach, hosting, content, and relationship development.Like a fractional partnerships director, without the headcount.
What's included:
An always-on outreach engine feeding your pipeline every week
Hand-built guest lists curated around your ICP
A growing mailing list, nurtured and warmed month after month
Partner and collaborator pipeline
Full event logistics, venue sourcing, and hosting support
Post-event follow-up guidance to turn warm rooms into real opportunities
POA
Flock sparked conversations with the right marketers in the right room.
Partnering with Flock was the catalyst for bringing our community to life. The event sold out, socials lit up, and we saw people advocating for us unprompted.
Duarte Garrido, Founder at DOJO
Want to open more doors? Let’s start with this one.
Curious what a strategic activation could do for your agency? Drop me a message on LinkedIn. I'm happy to share some ideas for free.
How I helped Flying Object launch and scale their own event series.
Last week I went to a brilliant event run by Gabe. He showed us how agencies can host small events to meet the right people from the brands they want to be working with. Gabe broke down each step for us and even better he filmed it!
Ellie Hale, Founder at AgencyLand
Flock Events
Agency Breakfast
📅 Wednesday, November 12, 2025 9-11am
🤝 20+ Agency Founders
💬 Workshop on Partnership & Events
🥐 Super Tasty Breakfast
📍 First Class Lounge, Parcel Yard
Last week I went to a brilliant event run by Gabe. He showed us how agencies can host small events to meet the right people from the brands they want to be working with, 100% would go again!
Ellie Hale, Founder at AgencyLand
Dear {{url.name| agency owner}}, the robots are here. . .
...and in our inboxes.
They might try to fool us: but we know.
And so do your prospects.
So in a world of costly outbound and dwindling response rates what's your best new business hope?
The same as it’s always been: real human connection.
People do business with people they know, like & trust and nothing speeds that process up like meeting in person.
Running your own events not only does this at scale but positions you as an expert in your field and a leader in the sectors you operate in.
But events are a hassle to organise, and that's before we even get to the most crucial (but also the hardest part) getting the right people in the room.
Introducing the Infinite Pipeline Loop.
Leverage your expertise to find partners who bring additional credibility, resource, and most importantly, ideal profile prospects to your new event series.
At this relaxed event you’ll be guided through this loop so that you walk away with the knowledge of:
• How to identify and attract the ideal partners who’ll bring the right knowledge and guests to the event
• The systems & materials so that both the event and the partnership run smoothly and successfully
• What to do next so that you can scale your results, without increasing your workload
All this plus Q&A and, of course, plenty of time for the human connection we’re talking about as you network with 20 of your peers.
Best,Dave & Gabe
Meet your hosts Dave & Gabe.
Dave Plunkett
Collaboration Junkie
Dave’s a Nearbound specialist who’s developed hundreds of partnerships, ran hundreds of events, and given or received thousands of referrals. Growing his membership organisation to 2000 members before his customer engagement agency provided access to the SME market for global brands such as Regus & Volvo, reaching nearly 1 million business owners along the way.In 2020 he set up Collaboration Junkie. Helping agencies identify, nurture and scale referral & partnership opportunities through coaching, training & consultancy.Since then his DANCE framework and methodology for building cultures of referrals, has helped hundreds of agencies win more ideal clients, and actually enjoy the process of doing so.
Gabe Whitehead
Flock Events
Gabe’s an ex-agency owner turned fractional BDM who’s spent the last five years helping creative and digital agencies grow the human way. After building and scaling his own agencies, he founded Flock to help agencies open doors and close deals through simple, strategic events that start real conversations with the right people.Since launching, Flock’s events have achieved over 90% attendance rates, filled rooms with senior marketers from brands like SumUp, Gusto and Yoto, and generated measurable pipeline for agency partners.Alongside running Flock, Gabe works with agency founders as a fractional BDM, helping them install the systems, partnerships, and processes that make growth less risky and more human.
Can't make it? No Problem.
Join our invite list and get discounted tickets to our next agency event.
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I'll keep you updated about our upcoming workshops.Cheers, Gabe
Thanks, now please check your inbox.
You’re almost there, we’ve just sent you a quick confirmation email.Please open it and click the link to confirm your registration.This helps us make sure we can let you know as soon as booking opens.Cheers, Gabe
Registration confirmed!
Just to be clear, you haven’t booked a ticket yet, this confirms your interest only.You’re now on the list to be notified as soon as booking opens.We’ll email you with a direct booking link, spots are limited, so keep an eye on your inbox.Cheers, Gabe
Privacy Policy
Last updated: October 2025Flock is a trading name of Gabriel Whitehead, a sole trader based in the United Kingdom.When you register for a Flock event, we collect the information you provide (such as your name, email address, job title, and company) to:Manage your event registration and attendance.Send event updates and follow-up communications.Occasionally share information about future Flock events or related opportunities that may be of interest to you.Your information will never be sold or shared with third parties, except where required to deliver the event (for example, with venue partners or co-hosts).You can unsubscribe or request your data be deleted at any time by contacting [email protected]All data is processed in line with the UK General Data Protection Regulation (UK GDPR).